Rocco’s is constructed from a computer, central and leading role that defines the character of the pizzeria, a bar as the protagonist of the area which make up the kitchen and the place of ‘pizzero’. The perimeter is constructed with a bench seat as a “dinner” where tables are to be modulated according to the number of people who use the place, to turn this seat is oriented toward the heart; the bar. This seat is defined by a perimeter of counterfeit sky an altitude lower than welcome to the user, in turn allows the placement of a graphic that tells the story of Rocco’s, this fictional character who emigrated from Italy to settle in New York.
The materials respond to the character that was given to the pizzeria, the use of glass painted red has to do with the corporate color, in turn, the floor is black with some white lines that simulate the pavements of the city. Some were also used in coatings for wood and stainless steel furniture and inns in general.
Name Project: Rocco’s Pizza
Location: Cine Hoyts, La reina, Santiago, Chile
Project Year: 2006
Architects: Ramirez Moletto Associates Architects www.ramirez-moletto.cl
Graphic: Rioseco & Gaggero
Photos: Natalia Vial